QR Codes are Yesterday’s News (unless you are a marketer)
I love QR Codes and I talk about them a lot (in posts here, here and here). That said, they are yesterday’s technology. They are old news….well except in North America where they are just taking off. North America’s ability to invent, but not quickly adopt mobile technology aside, QR Codes serve one purpose for … Read more
QR Codes Spotted in San Francisco
I recently returned from two trips to San Francisco and QR codes are on everything – not surprising, given the high-tech sector. Here is the latest and greatest list of examples from these summer 2011 trips: QR Coded Promotional T-shirt My second trip to San Francisco was during a large tech conference. Not surprisingly, companies in … Read more
What the heck is a QR Code
QR codes are already on their way to being a dead technology. As NFC (Near Field Communications) chips become embedded in mobile devices, the need to use a scannable barcode to direct information is an outdated concept. However, particularly in North America, the turnover in mobile devices is slow. While there are those that update … Read more
Examples of QR Codes in the Wild
My last post on Quick Response (QR) Codes generated a lot of interest and questions. Specifically in terms of real life examples of QR codes “in the wild”. As I come across them, I’ll post photos here. QR Coded backlit Emerson Signage This was a big, prominent backlit ad unit in the Financial District of … Read more
